Artificial intelligence (AI) is a field of computer science that focuses on creating machines that can perform tasks that typically require human intelligence, such as recognizing speech, identifying objects, making decisions, and solving problems.
AI systems can learn from data and improve their performance over time without being explicitly programmed to do so.
In simpler terms, AI is about creating machines that can think and learn like humans do, so that they can perform tasks that normally only humans can do.
This involves teaching computers to recognize patterns in data, make predictions based on that data, and even make decisions on their own.
With AI, computers can process vast amounts of information much faster and more accurately than humans, making them useful in a wide range of applications, from image recognition and language translation to self-driving cars and medical diagnosis.
In case you were wondering, I personally use AI to help me optimize Google Ads campaigns better (and faster) and I also use AI to help me come up with better ideas for blog content.
Ivan is a professional digital marketer and advertiser.
He helps small brands and service providers, marketing managers, and big famous brands run hyper-successful ad campaigns (across multiple formats) targeting lots of diverse audiences (ex.) to meet specific goals like brand awareness, more sales, leads, etc.
He’s got lots of thoughts on the state of marketing and is deeply committed to all areas of optimization—and has no problem showing you where the massive holes are in your own campaigns!
Contact Ivan if you’d like him to take a look at your campaigns.
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