Category: Ask Me Anything (AMA)

Welcome to Ask Me Anything.

Here you’ll find easily consumable and thought provoking advice to help guide and encourage your business’ growth.

In this space, I share my knowledge and experience to answer your questions and provide practical advice in this non-stop world of digital marketing / advertising.

You can submit your questions by CLICKING HERE, btw.

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What is a Micro-Nano Influencer on Instagram and TikTok?

In the context of social media platforms like TikTok and Instagram, micro and nano influencers are categories of influencers defined primarily by the size of their followings, which impacts their reach and the type of engagement they can generate.

These influencers are part of a broader influencer ecosystem that ranges from mega and macro influencers with millions of followers to micro and nano influencers with smaller, but often more engaged, audiences.