It’s so easy to say your school is the best (even easier when you don’t specify what you’re the best at specifically).
What’s not easy is getting others to say your school is the best.
That’s why parents trust Google reviews, Facebook reviews, private school review sites, etc.
FYI, over 70% of parents said online reviews played a huge part in their decision to visit a school for potential enrollment and would choose a school with many good reviews over one with less good reviews.
That number was even higher for younger children (95% of preschool parents said they wouldn’t trust a preschool that didn’t have good reviews and most saw having few reviews as not very trustworthy).
Instead of saying how great your school is, which no one really believes it when you’re saying it about yourself, make it easy for others to say it for you.
#DIGITALIVAN
#iLOVEmarketing
PS: There’s an amazing tool for schools to collect and promote 4 and 5-star reviews on Google and Facebook right here.
Are you ready to grow your personal brand with high-impact content—designed to rank on Google and AI?
I’m Ivan Jimenez, a digital marketer with over a decade of experience in marketing and advertising (and the creator of this website).
This is my passion project… helping people create highly optimized content designed to position them as authorities in their space so they can land higher paying jobs that actually appreciate their value, attract amazing clients, and live their best favorite life.
If your goal is to become a thought-leader, grow your influence, and allow opportunities to find you (instead of the other way around), then you need to read this right now.