It was Halloween yesterday and if you have a pulse you’ve been acutely made aware of it.
It was everywhere — some even brought it to your front door. Literally.
Impossible to ignore even if you tried.
If you celebrate Halloween you then you took part in the festivities. If not, then you didn’t… but you still knew it was Halloween.
Marketing a school is kind of the same.
People need to know you exist. They also need to be reminded. A lot.
Technology makes it way easier for schools to get noticed and not be ignored much more efficiently than before (ie., you’re not dependent on print ads and mailers).
If you’re worried families don’t know your school even exists, why not make your school IMPOSSIBLE TO IGNORE?
Ivan is a professional digital marketer and advertiser.
He helps small brands and service providers, marketing managers, and big famous brands run hyper-successful ad campaigns (across multiple formats) targeting lots of diverse audiences (ex.) to meet specific goals like brand awareness, more sales, leads, etc.
He’s got lots of thoughts on the state of marketing and is deeply committed to all areas of optimization—and has no problem showing you where the massive holes are in your own campaigns!
Contact Ivan if you’d like him to take a look at your campaigns.
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