This is my personal bookmark page with useful resources for small and medium-sized businesses (SMBs) in the digital marketing field. It’s a comprehensive list that covers various aspects of digital marketing:
Table of Contents
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Website Development and Design
- accessiBe, EqualWeb: Accessibility tools for making websites ADA-compliant.
- GoDaddy: Web hosting and domain registration service.
- DreamHost, HostGator, SiteGround, BlueHost: Affordable web hosting providers with various hosting options.
- Wix, Squarespace, WordPress: Platforms for building and managing websites.
- Systeme.io, Shopify, Volusion: Platforms for building and managing e-commerce websites.
- Authority Pro, ChillBud, Elegant Themes, Elipsa, Engine Themes, Envato Market, Journo, MyCareer, Pixelgrade, Theme Forest, Theme Isle, Theme Junkie, Typology, Uncode: Premium WordPress themes for sale and template designers catering to specific lifestyle needs and interests.
- Google Web Designer: Interactive HTML5-based designs and motion graphics tool.
- Mixo: Self-building AI websites
- Elfsight, POWR: Website widgets and plugins.
SEO (Search Engine Optimization)
- Google Analytics: For website traffic and user behavior tracking.
- BrightLocal, SEMrush, Ahrefs, Moz: Tools for local SEO citations, SEO audit, keyword research, and competitors’ analysis.
- Contentellect, Growth Bar, Keyword Finder, Link Miner, Mangools, SERP Watcher, SERPchecker, Low Fruits, Site Profiler: Various SEO tools for keyword research, backlink analysis, and tracking search rankings.
- Loganix: SEO and content marketing services.
Social Media Marketing and Management
- Hootsuite, Buffer, SmarterQueue, RecurPost: For scheduling and managing social media accounts.
- BuzzSumo: For content research and social media engagement tracking.
- Madgicx: AI-backed tool for social media advertising.
Public Relations and Media Exposure
Brand Featured, Contentellect, Linking News: Services to get companies featured in reputable online publications, enhancing brand visibility and credibility.
Design and Multimedia
- Awesome Screenshot, LunaPic: Tools for screenshot capture and image editing.
- Canva: User-friendly graphic design tool.
- Compressor.io: Image compression tool.
- Authority Pro, ChillBud, Elegant Themes, Elipsa, Engine Themes, Envato Market, Journo, MyCareer, Pixelgrade, Theme Forest, Theme Isle, Theme Junkie, Typology, Uncode: Marketplaces and creators for website themes and templates.
Email Marketing
- Aweber, Constant Contact, MailChimp: For email campaign management and automation.
- HubSpot: Offers email marketing tools as part of their broader CRM platform.
- Litmus: For email testing and analytics.
Pay-Per-Click (PPC) and Online Advertising
- Google Ads, Google Local Service Ads: Online advertising platforms.
- Facebook Ads Manager: For ads on Facebook, Instagram, and Messenger.
- AdRoll, StackAdapt, Xandr Invest, SpringServe, Google Ad Manager: Platforms offering advertising services and solutions for digital advertising and media buying.
- SpyFu, PPCMate: Tools for PPC research and management.
- Loganix, RankPay: Services specialized in SEO and PPC.
Customer Service and Engagement
- FreshCaller, Ruby Receptionists: Call management and virtual receptionist services.
- FreshChat, Many Chat: Chatbot and live chat services.
- SimpleTexting: SMS text marketing and customer engagement platform.
Security and Privacy
- Dashlane, Keeper: Password manager and digital wallet.
- REPLY.io: Sales engagement platform with security features.
Analytics and Data Analysis
- Google Data Studio, Tableau: For data visualization and analysis.
- Hotjar: User behavior analysis through heatmaps and session recordings.
- Diib, CallRail, AgencyAnalytics (use coupon AA_PARTNER_127983 for 50% off): Tools for marketing analytics and call tracking.
Content and Social Media Management
- Growth Bar, Hello Bar, Curator.io: Tools for content curation and lead capture.
- InstaPage, Outgrow: For creating landing pages and interactive content.
- Proof: On-site website sales notifier.
- Grammarly, Hemingway Editor: For grammar, spell checking, and to improve the readability of content.
- CoSchedule Headline Analyzer: For crafting effective headlines.
- Contentellect: Content marketing service providers
- LEARN MORE ABOUT CONTENT AND SOCIAL MEDIA
E-commerce and Online Payment Solutions
- 2Checkout, PayPal, Stripe: Payment processing platforms.
- Systeme.io, Shopify, Volusion: E-commerce platforms and membership management systems for online businesses.
- Elfsight, POWR: Plugins for enhancing e-commerce websites.
Marketing and Sales Automation
- FreshMarketer, Mixo: Marketing automation and analytics platforms.
- FreshSales: CRM for sales teams.
- REPLY.io: Sales engagement platform.
- Proof: On-site website sales notifier.
- Octane AI: E-commerce chatbot solutions.
- Elfsight, POWR: Website widgets and plugins.
AI and Tech Innovations
- Anthropic (Claude.ai), Bard, ChatGPT, HARPA AI: AI platforms, some specializing in language processing and others in broader AI applications.
- Mixo: Self-building AI websites
- Octane AI: E-commerce chatbot solutions.
- Simplified: Provides AI-driven design and marketing tools.
- Thanos: Instantly get hundreds of relevant seo-optimized blog articles that are unique and optimized for your niche.
- LEARN MORE ABOUT AI
Freelancing and Outsourcing
Printing and Merchandising
- Print Elf, VistaPrint, MOO: Printing services for business cards, marketing materials, and other customizable merchandise.
Human Resources and Business Management
- Bambee: Human resources services, suitable for small businesses needing HR support.
- Clientary: Platform offering tools for minimalist client management, invoicing / billing, and project tracking.
- CorpNet: Business formation and compliance services.
- Checks Unlimited: Customizable checks and related products.
- BILL: Automated bill payment and invoicing platform.
Learning and Up-to-Date Information
- Google Digital Garage: Free courses on digital marketing, data, and tech.
Miscellaneous
- QR Code Chimp, QR Code Monkey: Tools for creating QR codes.
- Elfsight, POWR: Website tools and widgets to enhance the user experience.
- Art.com, Brandless, Touch of Modern, HalloweenCostumes.com, Vat19, Amazon: These are online retail platforms, offering various products ranging from art to modern gadgets and costumes for promotions and client gift-giving.
- Hotels.com, Travelocity, Airbnb, CheapAir.com, Cheap-O-Air, Xcaret: Online travel agencies and booking platforms for business travel accommodations, flights, and experiences.
- Uber, Lyft, Alto, Turo: Ride-sharing and transportation service.
- Commission Junction (CJ), PartnerStack, Rakuten Advertising, Linkshare, Share-A-Sale, ClickBank: Affiliate marketing networks that connect advertisers with publishers.