This is my personal bookmark page with useful resources for small and medium-sized businesses (SMBs) in the digital marketing field. It’s a comprehensive list that covers various aspects of digital marketing:
Website Development and Design
- accessiBe, EqualWeb: Accessibility tools for making websites ADA-compliant.
- GoDaddy: Web hosting and domain registration service.
- DreamHost, HostGator, SiteGround, BlueHost: Affordable web hosting providers with various hosting options.
- Wix, Squarespace, WordPress: Platforms for building and managing websites.
- Systeme.io, Shopify, Volusion: Platforms for building and managing e-commerce websites.
- Authority Pro, ChillBud, Elegant Themes, Elipsa, Engine Themes, Envato Market, Journo, MyCareer, Pixelgrade, Theme Forest, Theme Isle, Theme Junkie, Typology, Uncode: Premium WordPress themes for sale and template designers catering to specific lifestyle needs and interests.
- Google Web Designer: Interactive HTML5-based designs and motion graphics tool.
- Mixo: Self-building AI websites
- Elfsight, POWR: Website widgets and plugins.
SEO (Search Engine Optimization)
- Google Analytics: For website traffic and user behavior tracking.
- BrightLocal, SEMrush, Ahrefs, Moz: Tools for local SEO citations, SEO audit, keyword research, and competitors’ analysis.
- Contentellect, Growth Bar, Keyword Finder, Link Miner, Mangools, SERP Watcher, SERPchecker, Low Fruits, Site Profiler: Various SEO tools for keyword research, backlink analysis, and tracking search rankings.
- Loganix: SEO and content marketing services.
Social Media Marketing and Management
Public Relations and Media Exposure
Brand Featured, Contentellect, Linking News: Services to get companies featured in reputable online publications, enhancing brand visibility and credibility.
Design and Multimedia
- Awesome Screenshot, LunaPic: Tools for screenshot capture and image editing.
- Canva: User-friendly graphic design tool.
- Compressor.io: Image compression tool.
- Authority Pro, ChillBud, Elegant Themes, Elipsa, Engine Themes, Envato Market, Journo, MyCareer, Pixelgrade, Theme Forest, Theme Isle, Theme Junkie, Typology, Uncode: Marketplaces and creators for website themes and templates.
Email Marketing
Pay-Per-Click (PPC) and Online Advertising
Customer Service and Engagement
Security and Privacy
- Dashlane, Keeper: Password manager and digital wallet.
- REPLY.io: Sales engagement platform with security features.
Analytics and Data Analysis
Content and Social Media Management
E-commerce and Online Payment Solutions
Marketing and Sales Automation
AI and Tech Innovations
- Anthropic (Claude.ai), Bard, ChatGPT, HARPA AI: AI platforms, some specializing in language processing and others in broader AI applications.
- Mixo: Self-building AI websites
- Octane AI: E-commerce chatbot solutions.
- Simplified: Provides AI-driven design and marketing tools.
- Thanos: Instantly get hundreds of relevant seo-optimized blog articles that are unique and optimized for your niche.
- LEARN MORE ABOUT AI
Freelancing and Outsourcing
- Fiverr, Upwork: Platforms for hiring freelancers and outsourcing various services.
Printing and Merchandising
- Print Elf, VistaPrint, MOO: Printing services for business cards, marketing materials, and other customizable merchandise.
Human Resources and Business Management
- Bambee: Human resources services, suitable for small businesses needing HR support.
- Clientary: Platform offering tools for minimalist client management, invoicing / billing, and project tracking.
- CorpNet: Business formation and compliance services.
- Checks Unlimited: Customizable checks and related products.
- BILL: Automated bill payment and invoicing platform.
Learning and Up-to-Date Information
Miscellaneous
- QR Code Chimp, QR Code Monkey: Tools for creating QR codes.
- Elfsight, POWR: Website tools and widgets to enhance the user experience.
- Art.com, Brandless, Touch of Modern, HalloweenCostumes.com, Vat19, Amazon: These are online retail platforms, offering various products ranging from art to modern gadgets and costumes for promotions and client gift-giving.
- Hotels.com, Travelocity, Airbnb, CheapAir.com, Cheap-O-Air, Xcaret: Online travel agencies and booking platforms for business travel accommodations, flights, and experiences.
- Uber, Lyft, Alto, Turo: Ride-sharing and transportation service.
- Commission Junction (CJ), PartnerStack, Rakuten Advertising, Linkshare, Share-A-Sale, ClickBank: Affiliate marketing networks that connect advertisers with publishers.
Remember, the best choice of tools and resources can vary based on specific business needs and goals. It’s essential to assess each tool’s suitability for your specific audience and their business requirements. Also, some of these links are affiliate links (see my affiliate disclosure page for more info).