SpyFu promises to unlock your competitors’ secrets and supercharge your marketing strategy—but does it deliver? After 17+ years in digital marketing, I’ve tested it and found the answer. While it shines for beginners, its limitations make it a no-go for advanced strategies. Discover why it didn’t make my toolkit and whether it’s right for you.
Tag: marketing automation

Understanding HIPAA Administrative Safeguards to Secure ePHI
This article explores HIPAA administrative safeguards essential for securing electronic protected health information (ePHI), detailing processes like risk assessments, workforce security, and incident response to ensure compliance and protect patient data.

Guidelines for Web Accessibility and the ADA
This article outlines the importance of web accessibility, its connection to the ADA, common barriers faced by users with disabilities, and guidelines for creating inclusive online content, highlighting legal compliance and the benefits of an accessible web experience for all.
Boost Your Brand and Reach New Audiences with ADA Compliance
ADA compliance can open new opportunities for your business, improve SEO, and boost your brand’s reputation. Request a free ADA compliance review through DIGITAL IVAN and discover how easy it is to make your website accessible to all.

Is Your Website ADA Compliant? How to Avoid Lawsuits
Is your website ADA compliant? Ensuring accessibility not only protects your business from legal risks but also helps you reach a wider audience. Learn how an accessibility audit can safeguard your business.
Is Your Website ADA Compliant? How to Avoid Lawsuits
Ensure your website meets ADA compliance standards. Learn how an accessibility audit can protect your business from legal action today.
Top 3 Things to Know About AI & Creativity
Robert Wong, VP of Creative Lab at Google, shares his top 3 things to know about the future of AI and creativity.
Google’s AI May Not Be Ideal for Google Ads Campaigns
Using Google Ads AI to set up new campaigns might seem convenient, but there are significant reasons to consider why it may not be ideal for everyone, especially if you’re looking for …