SpyFu promises to unlock your competitors’ secrets and supercharge your marketing strategy—but does it deliver? After 17+ years in digital marketing, I’ve tested it and found the answer. While it shines for beginners, its limitations make it a no-go for advanced strategies. Discover why it didn’t make my toolkit and whether it’s right for you.
Tag: marketing analytics
What is the Google Tag and why should I care?
The Google Tag is a single, unified snippet of JavaScript code that allows you to manage and deploy tracking across your website. It helps …
Connecting Google Ads with Google Analytics for Better Insights
Learn how linking Google Ads with Google Analytics enhances marketing strategies by providing insights into user behavior, optimizing ad campaigns, and improving conversion tracking for better advertising outcomes.
Exploring Google Ads Custom Reporting Tools for Better Insights
This article explores Google Ads custom reporting tools, highlighting their advantages for campaign insights, improved ROI, and strategic decision-making. Learn how to tailor reports to enhance advertising effectiveness and optimize marketing strategies.
Top 25 Data Science and Big Data Consulting Firms for 2024
Discover the top 25 data science and big data consulting firms for 2024, highlighting their expertise in analytics, AI, and cloud solutions to help businesses leverage data for strategic growth and enhanced decision-making.
Is a Google Tag the same as Google Tag Manager?
No, the Google Tag and Google Tag Manager are related but distinct tools. Google Tag is a …
Why Diib and Google Ads Monitoring Are Essential for Growing Your Business
Learn how Diib, combined with Google Ads monitoring, can fuel your website’s growth and help your business reach new heights.
Google Ads Reporting Tools: Because Rolling Dice for Your Ad Campaign is So Last Year
Google Ads Reporting Tools. Because Guesswork is for Amateurs A Brief Ode to Guesswork Ah, the good old days, when throwing darts blindfolded was a legit marketing strategy. The era where ‘gut feeling’ was the […]