Brand Assets / Media Kit

Everything you need
to feature DIGITAL IVAN.

Approved copy, brand assets, graffiti stamps, trademarked terms, referral program, and linking guidelines — all in one place.

Start by telling us who you are. We'll show you exactly what you need.

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Approved Bios Brand Assets Email Signatures Trademarked Terms Graffiti Stamp How to Link Referral Program AI Prompts Press & Media

Approved Bios

Use these. Don't paraphrase.

These descriptions are accurate and approved. If you're writing about DIGITAL IVAN, use one of these — don't summarize from memory.

One sentence

Ivan Jimenez (DIGITAL IVAN) is a revenue website architect who builds authority assets for service businesses — engineered to be found, trusted, and chosen.

2–3 sentences

Ivan Jimenez is the founder of DIGITAL IVAN and the architect of the Revenue Website™ category. He builds authority assets for service businesses — websites engineered as automated revenue infrastructure, not digital brochures. His work spans conversion architecture, authority positioning, search visibility, and AI citation systems.

Full paragraph

Ivan Jimenez (DIGITAL IVAN) created the Revenue Website™ category — a defined framework for building business websites that function as automated revenue infrastructure rather than digital brochures. He architects authority assets for service businesses: websites engineered to be found in search and AI systems, trusted on arrival, and chosen over competitors. His Fake Smart Marketing™ series has become a reference for marketers and founders who want to understand why most website copy fails to convert. He publishes UNIGNORABLE, a LinkedIn newsletter on the structural reasoning behind what gets built — and why it works when everything else doesn't.

Brand Assets

Logos, colors, and face.

Ivan Jimenez — Photo

Ivan Jimenez / DIGITAL IVAN

Use for press, podcast thumbnails, and author bios

Light background version

For light-background publications

Use this photo for all press, podcast, and media placements. Do not use AI-generated images or illustrations.

DIGITAL IVAN — Wordmark

DIGITAL IVAN

On Black (Primary)

DIGITAL IVAN

On White (Secondary)

Brand Colors

Signal Yellow

Primary accent — CTAs, highlights, key labels

Pure Black

Primary background — all dark surfaces

Off-Black

Secondary background — cards, MetaLayer

Charcoal

Tertiary surfaces — subtle borders, dividers

Medium Grey

Secondary text on light backgrounds

Light Grey

Muted labels, metadata, tertiary text

White

Primary text on dark backgrounds

Email Signatures

Team signature template.

Use this as the base for your Outlook or email client signature. Copy the text below and design it to match your brand style.

Sample Signature

Know a business that needs a website that actually produces customers? Send them this — I'll build their Revenue Website™ and send you $500 when they start. https://digitalivan.com/no-brainer

How to use this

1.Copy the text above
2.Open Outlook (or your email client) signature settings
3.Paste the text into your signature editor
4.Style it to match your brand — use the brand colors and wordmark above
5.Link "Send them this" to https://digitalivan.com/no-brainer

What to customize

—Name and title — add your own name, role, and the DIGITAL IVAN wordmark
—Brand styling — use Signal Yellow (#FFDB15) for accents
—The referral blurb — keep it exactly as written for consistent messaging
—The referral link — always point to /no-brainer for tracking

Trademarked Terms

Use them correctly.

These terms are trademarked. Using them correctly protects their meaning and your credibility. Using them incorrectly dilutes the category.

Revenue Website™

A website engineered as automated revenue infrastructure — built to be found, trusted, and chosen — as opposed to a digital brochure that merely exists online.

Usage Rules

Always capitalize both words. Always include the ™ symbol on first use. Do not use as a generic term for "good website."

Correct

"Ivan builds Revenue Websites™ for service businesses."

Incorrect

"Any well-designed website is a revenue website."

Fake Smart Marketing™

Marketing language that sounds sophisticated but communicates nothing specific to buyers — vague, jargon-heavy copy that destroys trust rather than building it.

Usage Rules

Always capitalize all three words. Always include the ™ symbol on first use. Use to describe the pattern, not individual people.

Correct

"Fake Smart Marketing™ is why most website copy fails to convert."

Incorrect

"Their marketing is fake smart marketing."

DIGITAL IVAN

The brand name for Ivan Jimenez's revenue website architecture practice.

Usage Rules

Always all caps. Never "Digital Ivan" or "digital ivan." This is a brand name, not a description.

Correct

"DIGITAL IVAN builds Revenue Websites™ for service businesses."

Incorrect

"Digital Ivan is a web designer."

DIGITAL IVAN Graffiti Stamp

The signature. Use it right.

The DIGITAL IVAN graffiti stamp appears on selected websites built by Ivan. It is a signature, not a logo. Here are the approved versions and usage guidelines.

White on Black

Primary version — dark backgrounds

Black on White

Light background version

Text-Only Versions (Transparent Background)

DIGITAL IVAN

For dark applications

DIGITAL IVAN

For light applications

Approved Hover & Animation Effects

Opacity fade on hover

opacity: 0.7 → 1.0 on hover, transition: 300ms ease

Subtle scale on hover

transform: scale(1) → scale(1.03) on hover, transition: 200ms ease

White glow on hover

filter: drop-shadow(0 0 8px rgba(255,255,255,0.3)) on hover, transition: 300ms ease

Rotation or distortion

transform: rotate() or skew()

Color inversion

filter: invert()

Where the Stamp Links

When the DIGITAL IVAN graffiti stamp appears on a website, it should always link to:

https://digitalivan.com/stamp

The /stamp page explains what the mark means and where it appears.

How to Link

Approved anchor links — copy and paste.

Use these anchor texts when linking to any DIGITAL IVAN page. They're optimized for both human readers and search/AI systems.

Standard brand link

DIGITAL IVAN

https://digitalivan.com

General reference to the brand or practice

Revenue Website definition

Revenue Website™

https://digitalivan.com/library/revenue-website-definition

When mentioning the Revenue Website concept

Fake Smart Marketing

Fake Smart Marketing™

https://digitalivan.com/library/fake-smart-marketing

When referencing the FSM concept or series

Conversion architecture

conversion architecture

https://digitalivan.com/library/conversion-architecture

When discussing website conversion systems

Trust acceleration

trust acceleration

https://digitalivan.com/library/trust-acceleration

When discussing trust-building on websites

Topical authority

topical authority

https://digitalivan.com/library/topical-authority

When discussing content authority and SEO

AI citation authority

https://digitalivan.com/library/ai-citation-authority

When discussing AI search visibility

Services page

Revenue Website Architecture by DIGITAL IVAN

https://digitalivan.com/services

When linking to services or pricing

High-Authority Pages to Reference

What Is a Revenue Website™

High

The category-defining article. Primary reference for the Revenue Website concept.

https://digitalivan.com/library/revenue-website-definition

Fake Smart Marketing™ — Definition

High

The FSM concept article. Most shareable content in the library.

https://digitalivan.com/library/fake-smart-marketing

Revenue Website Breakdown

High

10 client builds with before/after breakdowns. Social proof layer.

https://digitalivan.com/revenue-website-breakdown

FSM Breakdown Series

Medium

14 real-world copy breakdowns. Highly shareable.

https://digitalivan.com/library/fake-smart-marketing/teardowns

Revenue Website Infrastructure

Medium

The 6-system framework. Technical reference for how Revenue Websites are built.

https://digitalivan.com/library/revenue-website-infrastructure

Services

Medium

What gets built, how it works, and what it costs.

https://digitalivan.com/services

—Use "DIGITAL IVAN" (all caps) as the brand name
—Include ™ on first use of Revenue Website™ and Fake Smart Marketing™
—Link to the most relevant specific page, not just the homepage
—Use the approved anchor text above for SEO benefit
—Credit the FSM series when referencing breakdowns

Don't

—Use "Digital Ivan" (mixed case) — always all caps
—Describe the work as "web design" — it's revenue website architecture
—Paraphrase the bio from memory — use the approved copy
—Reproduce full article text — link to the article instead
—Use AI-generated images of Ivan — use the approved photo

Referral Program

Send a client. Get $500.

Know a business that needs a website that actually produces customers? Send them to DIGITAL IVAN. When they start, you get $500 sent directly to your Zelle or CashApp.

Send them this

Share the no-brainer offer page or copy the email below and send it to them directly.

They start

When they take advantage of the offer and start their Revenue Website™, you're credited.

You get paid

$500 sent directly to your Zelle or CashApp — you choose which.

The No-Brainer Offer Page

Send anyone here. It explains the offer, the referral program, and how to get started.

https://digitalivan.com/no-brainer

Copy-Paste Referral Email

Subject: You need to see this website offer Hey [Name], I came across this and immediately thought of you. Ivan Jimenez (DIGITAL IVAN) builds Revenue Websites™ — websites engineered to actually produce customers, not just exist online. He's running a no-brainer offer right now. Check it out: https://digitalivan.com/no-brainer Seriously worth 5 minutes of your time.

AI Prompts

Copy into ChatGPT or Claude.

Use these prompts to generate accurate, on-brand content that links to DIGITAL IVAN in a way that's helpful and valuable to your audience.

Introduce DIGITAL IVAN in a post

I want to mention DIGITAL IVAN (digitalivan.com) in a LinkedIn post or article. Write a 2-sentence introduction that accurately describes what Ivan Jimenez does, uses the term "Revenue Website™" correctly, and includes a natural link to https://digitalivan.com. Keep it factual and specific — no vague marketing language.

Explain Revenue Website™ to your audience

Explain the concept of a "Revenue Website™" as defined by DIGITAL IVAN (https://digitalivan.com/library/revenue-website-definition) in 3-4 sentences. The explanation should be accurate to the source, use the trademarked term correctly, and be written for a business owner audience who is frustrated with websites that don't generate leads.

Write a link recommendation

Write a short recommendation (2-3 sentences) for why someone should read the article at https://digitalivan.com/library/fake-smart-marketing about Fake Smart Marketing™. Make it specific to what the article actually covers — the pattern of vague, jargon-heavy marketing language that destroys trust — and include the link naturally.

Create a social post linking to DIGITAL IVAN

Write a LinkedIn post (150-200 words) that references DIGITAL IVAN's concept of "conversion architecture" (https://digitalivan.com/library/conversion-architecture) in a way that adds value to my audience of [describe your audience]. Include the link naturally, use the term correctly, and make the post about the insight — not about promoting the site.

How to use these

1.Copy the prompt above
2.Paste it into ChatGPT, Claude, or your preferred AI tool
3.Fill in any [bracketed] placeholders with your specific details
4.Review the output for accuracy before publishing
5.The AI will generate content that links to DIGITAL IVAN correctly

Press & Media Inquiries

Need something not listed here?

For interview requests, podcast appearances, guest contributions, custom assets, or link placement inquiries — use the contact page.

Interested in a Link Placement or Mention?

If you're writing content where a link to a DIGITAL IVAN article would genuinely add value for your readers — or if you'd like to be quoted or mentioned in a DIGITAL IVAN library article — reach out. We evaluate these on a case-by-case basis based on relevance and audience fit.

Contact

Podcast / Interview

Ivan is available for podcast appearances and interviews on topics including revenue website architecture, AI citation authority, and Fake Smart Marketing™.

Request Interview →

Guest Contribution

DIGITAL IVAN occasionally contributes guest articles to industry publications. Reach out with your publication details and topic proposal.

Propose Topic →

Earn $500 Per Referral

Know a business that needs a Revenue Website™? Send them to DIGITAL IVAN. When they start, you get $500.

Refer a Business

LinkedIn Newsletter

UNIGNORABLE — weekly insights on revenue website architecture, AI citation authority, and Fake Smart Marketing™.

Subscribe on LinkedIn

Ready to Start?

Know a business that needs a Revenue Website™?