How well do you know your audience? Could you personify her? What are her interests?
More importantly, what keeps her up at night staring at the ceiling not allowing her to sleep?
If you don’t know these things, then what would you possibly have to put in an ad that you expect her to click on?
Only when you know her challenges are you able to convey your own understanding and thus your solutions.
Until then you’re any another school. Just like the others.
If you’re going to invest in anything, you should do it right.
When they said “if you build it they will come”, they were’t talking about just any old ad.
#DIGITALIVAN
#iLOVEmarketing
Are you ready to grow your personal brand with high-impact content—designed to rank on Google and AI?
I’m Ivan Jimenez, a digital marketer with over a decade of experience in marketing and advertising (and the creator of this website).
This is my passion project… helping people create highly optimized content designed to position them as authorities in their space so they can land higher paying jobs that actually appreciate their value, attract amazing clients, and live their best favorite life.
If your goal is to become a thought-leader, grow your influence, and allow opportunities to find you (instead of the other way around), then you need to read this right now.